A SIGN OF THE (L.A.) TIMES: CAN YOU GET INTO THE CONVERSATION WITH WOMEN ON NFL GAMES?
By Tom Hoffarth
Andrea Kremer has a grasp of best practices when it comes to the art of a conversation.
“We all know there’s a language and code of football — Cover 1, RPOs, jet sweep,” she said. “But as Al Michaels said to me, 99% of the people probably don’t know what it all means.
“I’ve always fancied myself as an Xs and Os geek. But during my career, where I’ve done reporting and storytelling, a lot of it is really just conversation.
“Do we really need to keep people apprised of every play? Why not be conversational and tell them stories?”
The story that Kremer and Hannah Storm are sticking with after their first all-female audio stream on last Thursday’s Rams-Minnesota game for Amazon Prime viewers and listeners doesn’t need much interpretation.
Read more at this recent L.A. Times sports posting about how this new alternative audio works for this NFL season.